MYKITA Summer 2019 - Remember Love

In the 12 years Black Optical was founded, we have vauled our partnership with Mykita team. The Mykita Haus design team continues to impress - their combination of creative concepts, technical expertise and craftsmanship runs through the enitre organiztion - including the marketing campaigns.  Mykita’s Remember Love campaign is too great to not share in it’s entirety.  

PHOTOGRAPHY & ART DIRECTION- Mark Borthwick

WORDS & EYEGLASSES - Mykita

 

“Remember a place of just being. Released from transit, freed of needless baggage, our lightened spirits rising. Remember touching down and landing deep in the fold of the known stories, dreams and songs.

“Remember warm winds and slow days when all you need is less. Head nestled in the familiar contours of a shoulder, the soft smell of mussed hair, the reassurance of a forehead kiss.

“Remember playful days of naive abandon, drifting off to the well-known cadences of late-night voices.

 

“Remember our restless spirits resting in belonging”.

“Remember passion. Remember Joy. Remember beauty, thought and pleasure. Remember Love.”

 

Shop our entire MYKITA sun & eyeglass curation at

BLACK OPTICAL Tulsa / OKC / Dallas showrooms, and an edited curation at blackoptical.com